How to create a Google Business Profile

If you’ve purchased Local SEO but don’t yet have a Google Business Profile, follow these steps to get started.

  1. On your computer, sign in to your Google Account, or create one. You must have a Google Account to create a listing. 
    1. If you create a new Google Account, sign up with your business email domain.
  2. Go to create a profile. 
  3. Enter the name of your business. You may also be able to select your business from the list of suggested businesses as you type. 
    1. If you get a message that someone else has already verified the business, request ownership of the Business Profile.
  4. Select your business category.
  5. Click Next. 
  6. Choose whether you have a location customers can visit.
    1. For businesses with a storefront staffed during business hours: Click Yes and enter your business address.
    2. For businesses that don't have a storefront staffed during business hours: Click No.
    3. Not sure? See here.
  7. Enter the service area of your business if applicable.
    1. You can set your service area based on the cities, postal codes, or other areas that you serve. You can add up to 20 service areas. 
    2. Tip: Google recommends you do not extend the boundaries of your overall area farther than 2 hours driving time from where your business is based. 
  8. Enter your phone number and website URL.
    1. Tip: Google recommends entering the individual phone number or store page for each location, rather than a remote call center.
  9. Click Finish.
  10. Select a verification option.
Follow the verification instructions here.